The Future of Digital Advertising with Beam.city DNA

Episode 10 September 07, 2021 00:21:40
The Future of Digital Advertising with Beam.city DNA
The Georgian Impact Podcast | AI, ML & More
The Future of Digital Advertising with Beam.city DNA

Sep 07 2021 | 00:21:40

/

Hosted By

Jon Prial

Show Notes

You might think that selling consumer products has never been easier. Not so fast. Sure, e-commerce is everywhere and is becoming more user-friendly by the minute, but where do you start? Who do you market to? How and where should you advertise? Digital advertising offers myriad of options, but with options, come decisions. Big decisions. That’s where Zeze Peters and Beam.city DNA come in.


In this episode of the Georgian Podcast, we’ll be talking to Zeze Peters, Founder & CEO of Beam.city DNA, to understand how digital advertising and AI go hand in hand.


You’ll hear about:

· How to spend your advertising budget effectively

· The future of A.I in digital advertising

· Striking a balance between the creative side and the business side of advertising

· The effects of COVID-19 on retailers and what retail is going to look like in the future

· Fundraising as a black entrepreneur

Other Episodes

Episode 89

November 25, 2019 00:26:58
Episode Cover

Episode 89: The Future of Text to Speech with David Vazquez

Earlier this year, Google Duplex garnered lots of attention when it shared its demo of an interaction between a very life-like bot and a...

Listen

Episode 67

November 25, 2019 00:25:53
Episode Cover

Episode 67: The State of Conversational AI in 2018 and Beyond

In 2017, conversational experiences became a part of our vernacular. Google Home and Amazon Echo are just some of the tools that most of...

Listen

Episode 34

November 25, 2019 00:09:14
Episode Cover

Episode 34: Information Security Isn't Just About Tech

The costs of data breaches are rising quickly. Just look at the recently disclosed 2014 data breach at Yahoo that's now threatening to derail...

Listen