AI Chatbots at Drift with Jeff Orkin

The evolution of natural language processing means that chatbots are finally learning how to, well, chat. In this episode, we talk with Jeff Orkin, head of Drift's AI Lab who is using AI to create positive, personalized customer interactions in real-time, at scale.

You’ll Hear About:

• Jeff’s background in video game development and how it led to his startup Giant Otter.
• Why context is the key to conversations.
• Drift’s acquisition of Giant Otter and how the two benefitted each other.
• How using a “human in the loop” leads to smarter chatbots, and avoids pitfalls of the past.
• How Drift’s platform allows non-experts to build complex bots.
• The need for multidisciplinary and diverse teams when working on bots.