Marketing has evolved from a shot in the dark to marketing automation solutions that enable incredibly detailed measurements. Now advertising is programmatic, tools abound in the marketing automation submarket to measure click throughs, dwell time and so much more.
Paul Roetzer is our guest on this episode of the Georgian Impact Podcast. He is the founder and CEO of Marketing AI Institute and PR 20/20. Paul helps transform marketing by focusing on the current and future potential of AI, machine learning, deep learning and cognitive computing.
You’ll Hear About:
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The use of AI raises a lot of new questions about the use of personal data. For companies, this means being more thoughtful about...
In this continuation of their earlier conversation (see Episode 79), Jon Prial and Alistair Croll, the Founder and Content Chair of Fwd50, discuss GDPR,...